We called 3,047 UK property businesses between 6pm and 9pm on weekday evenings. 93.8% of those calls were not answered. The full study, methodology and findings.
Read moreEvery summer, estate agency sales slow while lettings chaos builds. The agencies that get ahead of it, rather than explain it afterwards, are the ones that protect their business.
Read moreThe early noise around AI in estate agency is settling and voice AI is starting to genuinely hold operations together when teams are stretched.
Read moreClients don't choose an estate agency on what they can see. They decide on how it felt. Voice AI is how you make those trust moments consistent.
Read moreUnder the RRA, the cost of a dropped handover is higher. Voice AI and automation help context travel across an estate agency, not get lost in someone's head.
Read moreThe start of summer lettings is one of the most pressured periods in the property calendar, and this year there's a new layer on top of it.
Read moreThe best property businesses don't just win on the front line. They hold up everywhere else too.
Read moreinstep.ai has raised £900,000 in pre-seed funding led by Fuel Ventures to scale Ella, an AI assistant for estate agents that recovers missed calls and enquiries 24/7.
Read moreMost agencies are making assumptions they haven't tested. We've seen one client discover that 10% of their out of hours calls were genuine sales enquiries, quietly missed because nobody questioned the assumption.
Read moreChatbots and conversational AI aren't the same thing. In property, the difference matters. Most people use the terms interchangeably. They shouldn't.
Read moreOne of the most underrated parts of running a good, profitable agency is how you manage partner relationships. Great agencies make sure those relationships are activated at the right moment, every time.
Read moreWhen conversations are understood before they reach the team, when urgency, frustration and intent have already been picked up, the person answering isn't starting from zero.
Read moreWhen you've actually built products for real users, you realise how hard it is to make something work properly in the real world. Fully replacing someone's job is an unrealistic target.
Read moreThere's a lot of conversation in Voice AI about speed. Lower latency. Faster responses. But speed on its own isn't the win people think it is.
Read moreThe Rental Reform Act is coming, and most of the noise around it is political. One thing's pretty clear… there's going to be more scrutiny, more responsibility and far less room for things to slip.
Read morePortals dominate demand, marketing is competitive and expensive and when the market tightens so does your inbound. If you want to win consistently, predictable and proactive outbound has to be part of the picture.
Read moreCRMs get a rough ride. But in reality, your CRM is the backbone of your business. The issue usually isn't the system, it's how information flows into it.
Read moreIf I'm booking a restaurant, I don't call and hope someone answers. I go to OpenTable. Property transactions are more complicated, but the expectation of responsiveness is the same.
Read moreA missed instruction, a missed buyer or a missed tenant: peak season doesn't expose lazy teams. It exposes weak operations.
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